Inverurie funeral directors Eric Massie shares new guide on how to create a personalised funeral
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Independent funeral directors Eric Massie, which is part of the William Purves group, has created a free guide on how to create a personalised funeral entitled I Didn’t Know You Could Do That!.
Based on generations of delivering highly individualised, treasured funerals, Eric Massie is sharing its expertise in the guide with real-life examples of unique funeral ideas to inspire families or those planning their final send off.
From horse-drawn hearses to sports-themed dress codes and Lego decorations, the guide shows what’s possible when it comes to commemorating the loss of a life well lived.
The I Didn’t Know You Could Do That: Your Guide was inspired by a recent survey conducted by William Purves which found that 19 percent of responders would love a highly personalised funeral.
When asked to rank the importance of services offered by funeral directors in terms of importance, the ability to 'make a funeral more personal’ was ranked second in a list of 20, surpassing live streaming and extravagant floral wreaths.
The growing interest in bespoke funeral services has been heightened during the Covid 19 pandemic, where, in the absence of in-person services, families sought out different ways to make saying goodbye more meaningful.
Taking the procession through significant routes to allow friends and families to pay their respect from afar is just one of the ideas that can be carried forward into ceremonies today.
Manager of Eric Massie Ian Thomson said: “Since our establishment, we have helped countless bereaved families say goodbye in a way that is meaningful and personal to them.
"We take pride in meeting the family, asking them questions, and observing – it could be the Harleys parked in the front drive, the post-it notes on the fridge or vast cushion collection that sparks an idea to make the service personal to their loved one.
"However, we would like people to consider their own send off and create their own bespoke celebration of a life lived which is why the guide has been produced.
"Unlike weddings that take months, and sometimes years to plan, funerals are organised in a matter of days leaving less time to consider the options.
"We wanted therefore to make it as easy as possible for families to understand what’s possible and perhaps take some of the strain out of creating a perfect send off for their family member.”
I Didn’t Know You Could Do That: Your Guide is available to be picked up in Eric Massie, Inverurie.
